Hospitality Sales, Marketing and Revenue Management Consulting Services

Marketing is a multi-faceted discipline that includes research, strategic positioning, direct sales, advertising, promotion, public relations, e-commerce and distribution. Our relationships with the travel trade, meetings and incentives markets, and with strategic marketing partners give Cayuga clients access to expert advisors with comprehensive resources that will help them navigate all aspects of the marketing funnel.

Cayuga’s experts advise management on competitive pricing and positioning, forecasting future demand, discovering opportunities for new or maximized revenue strategies throughout the enterprise, and provide revenue management training. Our experienced hotel pricing and revenue management consultants are available to provide interim support when gaps in management occur.

Understanding social media marketing and learning to take advantage of platforms that your targeted audience is on, and building a presence on channels where your audience will notice your business is essential to your hotel marketing. Cayuga Consultants know how to design balanced campaigns, where best to direct your attention and can guide you in leveraged or paid placements.